Surrender. Please.

By January 22, 2014Branding, Design & Your Site
Surrender. Please. IGOTKAT.

I was speaking to a colleague the other day when they asked, “How many people do you want in The Epic Brand course?”

I paused, numbers initially playing an accordion in my mind, dancing the polka, faces painted, floating through, me pausing, reflecting, thinking.

“The perfect amount. I want the perfect amount.” I said after a minute.

“What does that mean?” they asked.

“I want the right people in this class. I want to have FUN in this class. I want only those who really want to be in this class. I want to have all the necessary time for every. single. one of them. I want the perfect amount. The universe knows what I can handle. It will give me that.”

I’m a firm believer in co-creating our reality. I believe that we have jobs to do on this planet; each their own, and I believe that aligning with our purpose and pursuing it is THE goal. When we align and walk the path, life becomes simpler. Not necesserily easier, no. Simpler.

We know where to show up; we know what to do. We – simply – have to do it.

Same with numbers, money, goals of the mind.

You show up, and the universe delivers.

That’s how I function in the world now.

It’s easy to get wrapped up in numbers.

When you don’t have people in front of you – in a  room, filling the room, whatever size, it is SO EASY to forget that each email address is a face, a body, a heart, a dream, a LIFE.

Each one of the people on your list, in your Facebook community, Twitter, whatever, is a person.

Stop and think about that for a minute.

I also believe that desperate craving is pointless (different from positive desires, more on that in a later post). You can crave a life that will not bring you fulfillment all day, and you can force-create it, and then you will live in it and likely suffer. I’ve done this; I suspect you have as well.

It is something to try but not something to sit inside of.

So what does this have to do with surrendering?


When I first conceived of The Epic Brand, it came to me in a meditation. The name, the colors, the theme, the feel; all of it. I knew it had to be built. But HOW it was to be built was a whole other story.

I decided it would be pre-done and sold as a self-taught class. I paused the class and worked on a colleague’s School, running production for months. It was a lot of work, and I was exhausted at the end. We were all happy and tired.

So I couldn’t fathom going back to recording, listening, managing for some time. My body refused.

I thought that meant I would have to wait till I could fathom it. I waited. And waited. And waited.

Until one day, in another meditation, exasperated, I begged for clarity. I knew the course had to be.

“How, universe. How?”

And then I saw it. A lite version of the production phase I dreaded – live.


I surrendered and launched it. And people came. And it felt good.

To tell you living and working this way is easy would be to lie to you.

At first it feels impossible. We are far too conditioned most of the time and begin to push up against EVERYTHING that feels good, everything that is truly ours and stick, instead, to everything hard, logical and detrimental to our mental and physical well-being.

Stop it.

You’ll feel better.

Of course this takes work and practice and commitment. But it’s happening to people around me all over the place.

Kick the critic.

We all know that voice.

“Stop the nonsense. It worked for your parents. It should work for you. The standard way is THE way. Don’t be crazy. Follow the herd.”

Where has that ever taken you?

Just surrender.

A fantastic resource to help you:

Belinda Davidson's Guided Chakra CleanseThe Guided Chakra Cleanse for Busy People meditation. I use it regularly.

Many of you know of my involvement with Belinda Davidson and the School of the Modern Mystic. For those of you who don’t, I will publicly state that she is one of my favorite people of all time. She is a colleague, mentor and dear friend, and I have the privilege and honor to coach the School having studied with her for some time.

This practice was initially produced for the school, and a practice I offer as part of The Epic Brand, because the course works with both sides of your brain, and you need energy work to help balance it.

This is all work I do personally, daily, ritualistically, so that my life is a reflection of my deepest, truest inspirations and Soul drive.

So it’s natural that the class starting in just over week will have the PERFECT group, in the perfect quantity, and be run exactly in the fashion perfect for all. I’ve intended it; I’ve decided, and I’ve surrendered.

I watch and listen and ask. And the feedback helps me shift and play with the information and adapt.

Adaptation is, as we are told, survival.

I suspect adaptation has everything to do with surrender.

  • Love everything about this post and your journey… but especially this: “You show up, and the universe delivers.” AMEN!

    • Kat Tepelyan

      Thank you, Greg!

      Your stuff rocks, and your surrender is clear in your work. Stunning images. I never tire of sharing your work with people.

      Warm Aloha your way!

  • Jennifer

    Yes. Totally. Simple. Uncomplicated. We can all step back and DO THIS.
    I have, also, ‘force-created’ things in the past. I’ve known for a long time that I’m meant to do something important, but I’m learning that it’s in the ‘surrendering’ that I am of most use to others, and myself.
    I know when I’m surrendering, ’cause I feel a ‘loosening’ sensation under my skin across my scalp, neck, shoulders and back, and I’m centred within myself. Then, good things flow. Surprise!
    To ‘shift’, ‘move’, ‘adapt’, ‘lean’, ‘surrender’, and basically stop digging my heals in for fear of anything.. is my jive for 2014. Taking a day at a time 🙂
    Thanks Kat. Love visiting your site.

    • Kat Tepelyan

      Oh I LOVE the physical sensations you describe. Isn’t that just perfect!

      I also feel that “release”, and then things come. It’s the biggest cosmic joke of all, isn’t it?

      “Let go, so you can receive.”

      Thank you, Jennifer!

      So looking forward to you being in class.

  • I so love this post, Kat!

    I also believe in co-creating reality and couldn’t agree more about The Universe knowing what we can handle and giving us that!

    ….I got 2 people when I launched my first course. I was so heart broken! I made it mean that people didn’t like me, they didn’t see me as an expert, and that I failed everyone including myself. Looking back I know that that was the number I was ready for and could handle :).

    I’m going through another launch as we speak. People keep trickling in. Gorgeous business owners up to BIG things. It’s humbling and rewarding. And it’s the best feeling in the world to know that I CAN help them play a bigger game and make a bigger impact. And the Universe agree with me 🙂

    Wishing you that perfect amount of beautiful souls in Epic Brand.

    Much love!

    • Kat Tepelyan

      Thank you!

      I so get it. It sometimes takes time, and the meaning-making machine is awful.

      Congratulations on your course! We always receive what we can handle.

      Love to you!

  • You are a shining star!

    I just love your words + your vision.

    So grateful that Erin Cox pointed me in your direction…thank you for bringing alignment + surrender + trust + co~creating beauty to your biz.

    Nothin’ but love,


    • Kat Tepelyan

      Thank you so much, Denise!

      I also love what you’re up to. What a smile!

      Much love,

  • Nice post. I also work this way and find my best ideas come in meditation. I am just about to launch an app that came that way. It kept recurring and then I was asking for cash-flow one day and I kept hearing do the app. It remains to be seen if it will solve the cash-flow but my feeling is it will. It’s the prefect marriage of my skills and knowledge and a super resource for those it is for. Surrender and intuition. Nice work thank you xe

  • Love this, my business partner always says, ‘the universe will provide’, and I love this way of thinking. It’s so true, the universe does provide the right people and the right time, and sometimes you’ve just got to take the risk…! Lovely words. x

    • Kat Tepelyan

      There is this amazing short story I read about a small bird who was afraid of flying. I’ll write an article about that. But yes, us taking a step out of the nest and trusting our wings will take us is the best advice I’ve ever gotten. Trust.

Build an Exceptional Brand:
Access the Free Video Training and enter to win
a Free private (just you and me) site review.
Free Training
Authentic Brand Colors by Kat Tepelyan, get your first free chapter
Tell me a bit about yourself